Beyond the Postcard: 9 Real-World Travel & Tourism Trends I'm Seeing on the Ground
Beyond the Postcard: 9 Real-World Travel & Tourism Trends I'm Seeing on the Ground For the last two years, every travel article has screamed about "revenge travel." It was a chaotic, cathartic explosion of demand. But as a strategist who’s spent over a decade analyzing search data and mapping customer journeys for travel brands, I can tell you: that chapter is over. We’re in a new era now. It’s smarter, more intentional, and frankly, far more interesting. The frantic scramble has settled into a deliberate stride. Travelers are no longer just booking the first flight they can get; they’re asking deeper questions. How can this trip be easier to plan? How can it leave a positive mark? How can it fit into my life, not just be an escape from it? I’ve seen these shifts firsthand, not just in analytics dashboards but in client projects and even in my own (sometimes failed) attempts to navigate this new landscape. Forget the generic lists. These are the nine unstoppable tr...